From mid-August, the creators of YouTube have collided with a sharp decline in views of their videos. In some cases, the decline has reached the middle of the usual indicators. Although there is no official explanation for the causes of this phenomenon, it is believed that the new system of registering youTube users had an impact on the decline in the observations. This was reported by the 9TO5Google website.
British Strimmer and Utuber Josh Stayf Heyes was one of the first to pay attention to this anomalia. According to his observations, the views on computers have fallen by about 50% in mid-August, while the dynamics of observations from TV sets, smartphones and tablets remain the same. This trend also confirmed the technological techlinked channel, which registered similar indicators.
YouTube has not directly commented on the situation, but the official statement published through Google stated that "watchers using advertising blockers and other content that limiting other content can affect the accuracy of views reports." The platform also added that the waves, most of the audience uses such extensions, can collide with more significant fluctuations of traffic, especially in the update of these tools.
Earlier, it would have been said that the decline in views may be related to the new, artificial intelligence tools based on YouTube, but the service has sharply denied these hypotheses. Among other possible factors, the changes in the seasonal behavior of users and the strengthening of competition were mentioned.
YouTube continues to insist that there is no system problem that would affect views indicators. However, Techlinked representatives note an interesting fact. Despite the reduction of views, advertising revenues remained at the same level. According to 9to5google, this circumstance may indirectly indirectly indicate that the views of the computers are mostly used advertisements are not properly accounted for by the system. This situation is in line with YouTube's statement that the blockers can affect the accuracy of statistics.
Translation of: Euromedia24.com
